The Science Behind Storytelling

The Science Behind Storytelling

Have you ever been affected by the power of an amazing story? Have you ever been drawn into the time and place of what was happening, felt the emotions of the people there, and resonated with the ‘why’ and ‘how’ of the purpose and reason behind those human beings?...
How Stock Photos Can Make your Audience Feel

How Stock Photos Can Make your Audience Feel

Have you ever stopped to think about what grabs your attention when you’re browsing the internet? For many of us, the endless scrolling through walls of text is often halted by beautiful, eye catching photos. In our previous article, “Storytelling and the Science of...
How Video Training Helps Learners

How Video Training Helps Learners

Have you ever tried to write out instructions on how to do a task and ended up saying, “I wish I could just show the person how to do it”? Showing someone how to do something is easier for the instructor and more effective for the learner. But imagine having to show...
How You Can Find Your Audience’s Learner Persona

How You Can Find Your Audience’s Learner Persona

Are you currently developing an online course for your audience or thinking about developing one? Well stop before you go any further! Have you created a Learner Persona yet? A Learner Persona is a fictional representation of your target learner.  It’s not a...

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